The Croydon Partnership, the joint venture between Westfield and Hammerson, is to present updated plans for its £1.4 billion regeneration of Croydon’s Whitgift shopping centre.
The updated plans include enhanced designs in response to positive retail demand, with the majority of the approved masterplan principles remaining the same. In February 2016, the Croydon Partnership acquired the Green Park House office which has also been incorporated into the revised plans.
The enhancements to the scheme are primarily focused on the following four key areas:
1) Three levels of retail The addition of a new storey allows for a wider range of exciting new retail brands, improved leisure facilities and enhanced open space.
2) A brand new Marks & Spencer anchor store Since the beginning of the year, the Croydon Partnership has been working with Marks & Spencer for a brand new store alongside the creation of a three-level scheme, both of which were outlined during the Compulsory Purchase Order inquiry last year. The updated scheme will include the relocation of the Marks & Spencer store to deliver a new purpose built store as opposed to the previously planned refurbishment of the existing building. The new flagship store will showcase Marks & Spencer’s wide range of clothing, homeware and food in a new modern retail environment.
3) Improved access and environment Following the acquisition of Green Park House, the additional land allows for an improved environment for North End and Poplar Walk and provides better integration with West Croydon and St Michael’s Church. These benefits will be further enhanced by the creation of a new Wellesley Road car park which takes car and service vehicle access away from Poplar Walk to entrances on Wellesley Road.
4) New homes Reflecting the increased appeal of Croydon as a residential location, the Croydon Partnership is also exploring the possibility of increasing the number of homes beyond the consented 400-600 units.
The first stage of the revised plans will be presented to Croydon Council’s Planning Committee at the meeting on the 28th April 2016, ahead of a public consultation in the Whitgift Centre next month and submission of a revised outline planning application later this summer. This is part of a wider process to be completed this year which will secure the consents with an objective to start in 2017.
The revised plans continue to deliver over 1.5m sq ft of retail and leisure floorspace and adopt the key masterplan and design principles from the consented scheme, that are set to transform Croydon into a shopping and entertainment hub for South London, creating 5,000 new jobs and acting as the catalyst for the wider regeneration of the town.
John Burton, Westfield Head of Development, said: “We have continued to evolve our plans and designs alongside positive discussions with retailers and the progression of the land assembly process. These exciting new elements are the culmination of that work and allow us to provide an upgraded scheme that is in line with our ambition for Croydon to become a state of the art retail and leisure destination. With the announcement of the Croydon Growth Zone funding to help enable the delivery of the £5.4bn of investment of which the retail plans for the town centre have been a major catalyst, these are exciting and important times for Croydon.”
Robin Dobson, Hammerson’s Director of Retail Development, said: “These important changes to our existing scheme allow us to deliver an improved retail environment, a flagship M&S store and better integration with West Croydon together with over 5,000 new jobs as well as new homes. We believe the enhanced scheme will be a major draw attracting more visitors, residents and wider investment and employment into the town.”
Helen Nash, Head of Property at M&S said: “We’re working with the Partnership to consider how we can best serve our customers in Croydon. Our proposed new store will help us deliver the very best of M&S from the heart of the new development.” - ENDS -
Notes to Editors:
About Croydon Partnership’s plans for Croydon The Croydon Partnership’s £1.4bn scheme will transform Croydon’s town centre into a 1.5m ft² state-of-the-art retail, leisure and restaurant destination, together with new public realm, creating 5,000 new jobs, new car parking and new residential units including affordable housing. This will provide the kick start to Croydon’s much needed regeneration, attracting new residents and visitors back to the town centre for the benefit of all local businesses, whilst delivering a safe destination for families.
The Croydon Partnership can be followed on Twitter at @croydonpartners. You can also visit the website www.thecroydonpartnership.com
Summary of the consented scheme • 1.5m sq ft redevelopment of the Whitgift Centre • Over 300 shops, restaurants and cafes • A multi-screen cinema and bowling alley • New public realm throughout the development as well as improved access and town centre permeability • The provision of 400-600 new homes and the possibility of more • Over 3,000 car parking spaces